12th Feb, 2008

Dell sues “Typosquatters”

Have you ever typed in a url pressed enter and the results aren’t quite what you expected well that’s what these “typosquatters” rely on. “Typosquatting” involves registering a domain name that is very similar to a companies actual url and on this url having adverts, pop-ups and possible spyware inflicted on un-suspecting visitors. Companies like Dell and Alienware rely on their trademarks and names to attract visitors to their site.

The “typosquatters” mainly registered at a number of foreign addresses around the world managed to make dell freeze its assets just to highlight how much money they were losing to the squatters.

Google who’s adsense adverting program was used to make more than 1 million dollars for the “squatters” (sounds more evil doesn’t it) said that it doesn’t allow ad sense campaigns on dodgy names. Which is obviously not the case now is it google. Dell wants $100,000 for each of the more than 1 million domain names that the “squatters” held related to Dell and Alienware which is a bit ambitious in my view.

As a final chapter in this bizarre tale the “squatters” themselves “deny the charges against them and that they were ever there and that it must have been someone who looks like them that did it.”

Resources:

Dell sues typosquatters.

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